ABOUT
Will The Visionary is the freelance design identity of William Robinson, a multidisciplinary graphic designer specializing in packaging, visual merchandising, digital campaigns, and brand-focused visual systems. With a thoughtful, detail-driven approach, William creates polished print and digital design solutions that bring brand stories to life across beauty, lifestyle, and consumer spaces.
Originally from Miami, William Robinson studied graphic design at Florida Agricultural & Mechanical University, where he earned his Bachelor of Science in Graphic Design in 2020.
With over five years of experience, William has developed work across packaging, visual merchandising, digital campaigns, social media, motion graphics, and brand-focused visual systems. In addition, has has supported product launches and brand moments across major retail and consumer spaces, including Sephora, Ulta, Amazon, Disney, Sanrio/Hello Kitty, Peanuts, and Starbucks.
